Importance of SEO in Blogging: SEO for Beginners
SEO for Beginners 2017: Blogging, I hope, I don’t need to tell what it is !! Well, most of you who came here must be very well aware of it. That’s the reason you are here. Some of you may be newbies in Blogging and it might be that expert bloggers are also reading my article. Welcome to All of You!! Well, if you are familiar with blogging, then I hope you must be well aware that how competitive Blogging has become nowadays. Gone are those days when you just a unique article and got it ranked in Google without many efforts. With so much competition and Google updates, ranking your blog posts has become complex. I am not saying that you can not rank your blog post, or you need to hire an SEO guru or so. You just need the right strategy and deeper knowledge of SEO techniques.
Gone are those days when you just a unique article and got it ranked in Google without many efforts. With so much competition and Google updates, ranking your blog posts has become complex. I am not saying that you can not rank your blog post, or you need to hire an SEO guru or so. You just need the right strategy and deeper knowledge of SEO techniques.
Only learning SEO from YouTube videos and reading SEO books only is not enough. SEO is a practical thing more than attaining its theoretical knowledge. You need to experiment and apply it on your own. Apply the SEO tricks and Optimization techniques you are learning. It means SEO is the backbone of Blogging. Well, if you are totally a newbie and don’t know What is SEO, you can read below!!
In this Post:
- What is SEO/Importance of SEO in Blogging
- Search Engine Optimization
- SEO for Beginners
- Basic SEO Tutorial 2017
- best OnPage SEO techniques
- Best SEO Methods: Bucket Brigade
- Bonus top SEO technique: LSI, Latent Semantic Indexing
- How to get Top Google Search Page Ranking
- Long Tail SEO Method
In this article, we are going to learn how to write an SEO optimized article on your WordPress blog. Before moving on to that let first gather the information about what is SEO optimization in a WordPress blog?
SEO for Beginners 2017
SEO – Search Engine Optimization
SEO or Search Engine Optimization is the backbone of Blogging and giving your blog the desired exposure. SEO is very important if you want to rank your posts on the first page of Google. Without SEO your site will pile up just like a garbage dump somewhere deep down in the Google Search pages. Nobody will know that such a site exists. Even if you write high-quality articles you need the correct SEO methods to attract a large number of visitors to your blog. And you know that if you monetize your blog with any of the Monetization Programmes, you need a decent amount of traffic to earn. Be it the best Monetization Programme- Google Adsense or any Affiliate marketing like Amazon, Clickbank, ShareASale etc.
ARE YOU READY ??
Can you notice the boost in traffic? The following techniques helped me to super boost my Traffic and that too ORGANIC.
12 Basic SEO Strategies 2017 and How to Do It
SEO for Beginners: Now, we are going to explain to you the best SEO techniques that we learned by experience and has applied practically on Techadvises. The results were awesome as they helped me to GET PAGE 1 GOOGLE RANKINGS( 1ST,2ND AND 3RD POSITIONS) for multiple posts and multiple keywords. One of our posts ranks on the first page of Google, with 5 different keywords just because of these SEO methods. This is the Basic SEO Tutorial 2017 or you can say the Best SEO for Beginners.
SEO for Beginners#1: Installation & Setting Up WordPress for your Blog
Well, before talking about the Beginner;s Guide to SEO, let us first understand the basic process of WordPress Installation for your blog. WordPress is the best Content Management System(CMS) so far and most of the Top bloggers of the World and also the Top Bloggers of India use WordPress. Well, here we assume that you know How to Setup WordPress for your blog.
2. SEO for Beginners#2: Install Yoast SEO Plugin: BEST SEO PLUGIN
In the above paras, we talked about the Need for SEO in Blogging and Why SEO is important for Blogging Success. Now it’s time to get familiar with best SEO Plugin for WordPress. (Note:- I am not doing any promotion of a particular SEO plugin) WordPress is full of SEO plugins that promise you the best SEO guides, strategies and SEO check but believe me, nothing can beat the Yoast SEO Plugin. This I can say after a lot of research and I myself have been using Yoast SEO for many years now. You can install the Yoast SEO Plugin from the Plugins menu. Yoast SEO is very simple and easy to use. Newbie bloggers will find this plugin very easy to use and effective too. If you don’t have much knowledge of SEO Tricks, Tips and SEO Strategies need not worry. Yoast SEP Plugin will help you in optimizing your WordPress blog posts.
This I can say after a lot of research and I myself have been using Yoast SEO for many years now. You can install the Yoast SEO Plugin from the Plugins menu. Yoast SEO is very simple and easy to use. Newbie bloggers will find this plugin very easy to use and effective too. If you don’t have much knowledge of SEO Tricks, Tips and SEO Strategies need not worry. Yoast SEO Plugin will help you in optimizing your WordPress blog posts.
It is the best plugin till date for SEO if you are a newbie in SEO. It shows you different check points for your blog posts. Green Color means All is Ok, It will show you point wise details of all the OnPage SEO techniques. It will check for the Title, Headings H1, H2, H3, your focus keywords and the density of focus keyword in the blog post. It will also check the internal and external links you have added and will also ask you to add relevant images and the ALT tag attributes for SEO.
You are reading the best OnPage SEO techniques
3. Basic SEO Tutorial 2017#3: Making compelling but relevant Titles
Now it’s time to talk about the importance of having Compelling but relevant Titles for your blog Posts. An amazing content with a boring headline can very easily distract your potential readers or visitors. A catchy headline is very important as it very easily grab the attention of your readers. But keep in mind that it best works only if you have an appealing content too.
If you have a very low-quality content or your heading does not agree or matches with the content that you have written then they will just come to your blog and will be disappointed by the poor quality of content. This is not going to do any good to you, instead, it will increase your bounce rate !! So make sure you use Eye-catching titles and make triple efforts in maintaining the quality of content. If you do so then your audience will start loving your blog and they will keep coming to it again and again. (TITLES SHOULD BE RELATED AND CLEAR in telling what your blog post is about..)
4. Basic SEO Tutorial #4: KeyWords Research
Keyword Research is a very very crucial thing if you want your blog posts to appear in the Top Google Search Page Rankings. You need to add proper and most searched keywords. Adding any random keywords is not the habit of successful bloggers. You need to check a lot of things before choosing the right keywords for your blog. Check for the search volumes of keywords and also the keyword competition. There are a lot of free and paid keyword research tool. You can find the top 3 keyword research tools from these Must Have Blogging Tools for every Blogger
You can also use the Google Keywords Planner if you want. It is free of cost and will help you in choosing the right keywords for your blog. Amit Agarwal, of www.labnol.org also use Google Keyword Planner. Go for low competition and high search volumes keywords. Do a proper research and don’t pick just random keywords.
Don’t Miss: How to get Quality Backlinks for your Blog
Also Check: Sales Funnel for Blogging
5. SEO for Beginners#5: Use Long Tail Keywords: Long Tail SEO Method
Long Tail Keyword is the best way to get superb rankings. Long Tail keywords help you to getter awesome results from your blog because competing for short keywords is highly complex and difficult. It is the best method if you have a brand new blog and your metrics are not that good.
Long Tail keywords means selecting keywords having more than one word, like 2 to 3 or more words. Ex. if you want to choose a keyword for your mobile phones which are less than 20000, so you can choose your keyword as best phones under 20000. But also check for its volume before using. Long Tail keywords have a plus point that they bring targeted visitors who really came looking for a query in Google search. You c an easily find some good long tail keywords for the post you write.
Make a detailed list of potential keywords, then look for their data: Volume and competition etc and then add the best one from them. This way you can get better results from the same post. Long Tail keywords increase your chances of rankings. And Google First Page rankings are very very very important for Success in Blogging World.
6. Best SEO techniques#6: Make Efficient Use of Headings
Headings are very very important as a boring headline can make you lose your potential readers and customers. Headlines are the first thing that is observed and analyzed by the audience when they Google Search their queries. The search results on the first 3 positions on the first page grab maximum of the traffic. And even in search results who have eye-catching headlines wins the race ( search results except for 1st and 2nd position) So keeping your headlines interesting as well as relevant to the topic you have covered is very important.
A BORING HEADLINE CAN TURN YOUR POTENTIAL READERS/CUSTOMERS
7.SEO for Beginners#7: How to Use Focus Keyword in Blog Posts
Focus keyword is important but it should be used properly and cautiously. Overdoing and not maintaining the suggested keyword density can make your post look cluttered. Do not overuse the keywords in your posts. Single word keyword is easy to use and you can stuff it multiple times very easily.
But this is not the case for long tail keywords. Like if your focus keyword is “Advanced SEO Tutorial 2017” you can not use it easily. Keyword stuffing becomes very difficult with long tail (2/3/4 +) words keywords and if you over do it, it will affect the overall quality of the blog post. You should go with the natural flow of keywords in this case. You should keep a keyword density of 2-4.5% and that too depends on the choice of your keywords.
Techniques: How to use your Focus keyword efficiently.
- Add your Focus keyword in Title
- Add it in the permalinks if you can
- Add your focus keyword in the headings H1/H2/H3 (at least in one of them)
- Spread your focus keywords in the body of the post in a smart manner not exceeding the density of 4-5%.
- Try to use it in the ending paragraph of Posts.
- Using your focus keywords in the ALT tag with images may double your traffic.
8. Best SEO Tips#8: Use Bucket Brigades
Bucket Brigades is a very important technique and it can help you in improving your bounce rates. If you love to write detailed, researched and longer articles then you must use this SEO technique of Bucket Brigade. Well, let me explain it to you. Sometimes when you content is too long there are chances that the readers/audience may leave the posts in between.So to keep them engaged use words in between like NOW!, The next one is really superb, Don’t Miss the 5th point, Now you are going to see the best… I read about this awesome technique on Brian Dean’s Backlinko and it really works.
9. SEO for Beginners#9: Add proper images with ALT tags
Images increase the engagement of your readers on your posts. If you blog is not having images there are chances that you readers may get distracted or bored. Reading long content can become very boring at times. Even the kids like to read story books which have a lot of images in them. Images can also bring traffic to your blog. Add Relevant images in your blog posts wherever required. Don’t forget to include your focus keyword in the ALT tag attributes of the images. You can also add titles to your images and also add a caption to your images. Images enhance the beauty of your posts. I myself never forget to add images in any of my blog posts.
10. SEO for Beginners#10: Add internal and External Links
After you complete your blog post, its time to make some quality links for your blog post. Both internal and external linking have their importance. Add External links for all the related topics that you have not explained in your post. You can add and anchor text or do so without it. Internal links mean linking with your own related posts. For ex, you are writing a post on 10 best blogging tools, and you have used the word SEO in it, you can add a link to your post on SEO.
Note: Do not add a lot of links. Keep a limit of both external and internal links. Do not Add Spammy links
11. Top SEO Methods#11: Make use of LSI Technique
LSI stands for Latent Semantic Indexing is an amazing technique for use of multiple related keywords in your blog post. I learned about this technique from Brian Dean. you can support your focus keyword with related keywords that have the same meaning.
The last thing to do is make sure you have a maximum of the green signals in Yoast SEO. Make sure you have added the images and all the links and content. If yes then go and Publish your blog post and it will soon bring awesome results for your blog.