Instagram is a popular app among youngsters. People post their pictures on Instagram, Reels, and stories. Apart from being a social media platform it also serves as a business marketplace for small to large-scale businesses.
You can check out products on Instagram and buy directly from there. Now Instagram will allow you to pay for a product through the Instagram Direct message. You can check the product details, the business will send you a payment link from where you can pay the business.
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The best thing about this new feature of Instagram is that you don’t have to leave the chat or app to pay. In the DM, you will be forwarded the order details, billing, and tracking status. You can easily track the status of your order and stay stress-free.
You can also chat about returning or getting a refund for your purchase. The Instagram businesses use Meta’s payment gateway Meta Pay for all the payments.
Meta’s report says that around 1 billion people send messages to a business in a week across all its platforms, so enabling this feature is the right move.
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This feature is quite useful but till now it is geographically limited. This feature is currently available only in the US. The company plans to expand the Instagram feature to UK and India too. Well, it will change the way e-commerce business is done in India. Instagram keeps on bringing new features into the e-commerce sector for its creators and users.
Which feature of Instagram business do you like the most and why? Tell us in the comments section. Stay tuned to TechAdvises for more such latest tech news and updates. Don’t forget to subscribe to our web push notifications.